News

Ronald McDonald is ready for his selfie

Ronald McDonald is ready for his selfie

RONALD MCDONALD:A man dressed as Ronald McDonald throws out the ceremonial first pitch before a spring exhibition baseball game between the Texas Rangers and the Kansas City Royals, Saturday, March 22, in Surprise, Ariz. Photo: Associated Press/Darron Cummings

NEW YORK (AP) — Ronald McDonald has a new outfit, and he’s ready for selfie.

McDonald’s said its famous spokesclown will take an active role on social media for the first time, using the hashtag (hash)ronaldmcdonald. The move marks a turnaround from recent years, when the red-haired mascot faded to the background as McDonald’s came under criticism for using him to market to children.

But the world’s biggest hamburger chain seems ready to give its clown a higher-profile role as it works to boost weak sales.

Without providing details, the company says Ronald McDonald will “take an active role” on its social media channels. It says the clown will also begin appearing in TV ads later this year wearing new clothes, including yellow cargo pants and a red-and-white striped ruby shirt.

What's Goin' On

Holy White Hounds Weekend

holywhitehounds-960x600.jpg.pagespeed.ce.MBNcWwQr-E

Listen all weekend to win a pair of tickets to Holy White Hounds at Wooly’s on March 5th and a copy of their album “Sparkle Sparkle”

Kansas City Royals Trophy Tour

royals-trophytour-FI

Find out how to get up close with the Kansas City Royals’ World Series trophy

Prairie Meadows Finish Line Funnies

Logo_prairie_med

Enjoy free live comedy from Dr. Gonzo this Thursday at 7 PM at the Prairie Meadows Finish Line Show Lounge.

Andy Hall’s Pigskin Pool

pigskinpool2015-FI

One last game to pick! Make your choice now. Presented by Wrench ‘N Go, Marketlink, and LAZER 103.3.

IA Wild: Hero of the Game

HeroLazer

Submit your nominations for the Hero of the Game now and honor a member of the United States’ Armed Forces.

Hire Me Iowa

HireMeIowa_620x400_final

Looking for a job around the Des Moines area? Check out our current job listings here.

Hottie of the Day

Feb. 6, 2016